Articles by Michelle Borea

Photo of MichelleMichelle Borea is a vice president of Fieldwork Network International. In addition to managing day-to-day operations, she also works at developing Fieldwork’s international presence. Michelle has been with Fieldwork since 2003 and has more than fifteen years of industry experience. Michelle graduated from Oglethorpe University in Atlanta, Georgia with a degree in Business Administration and Marketing. She is an active member of the Marketing Research Association (MRA) and Esomar.

Around the Globe: Lab Research in the United States and Europe全球各地:美国和欧洲的实验室研究世界中の動向:米国、欧州でのラボリサーチ

Those who do international field work need to become experts in the differences in research methodology from one culture to the next. Fieldwork, Inc. 是一家美国公司,涉足美国、欧洲、亚洲和远东市场,拥有 30 年的面对面一手数据收集经验,来自该公司的两位运营副总裁重点介绍了不同国家/地区在实际设施、技术、招聘做法和文化特质方面所遇到的一些差异。Fieldwork社は、米国、欧州、極東アジア地域における主に対面式調査によるデータ収集で30年の経験を持つ米国企業だが、その業務担当副社長の二人が、設備、テクノロジー、調査対象の勧誘の仕方、文化による独自性など、各国における違いを明らかにする。 [Read More阅读详情자세히 읽기Leia mais続きを読むLeer más]