User Research for Non-Researchers: How to Get User Feedback Without a Dedicated Researcher

A step-by-step guide on how to conduct qualitative research for times when your UX researcher is not available. [Read More]

Motion Design: An Intro to UX Choreography

The UX application of UI motion design is becoming so important, it’s taking on new terminology of its own—UX choreography. [Read More]

Changing Routines: Designing Projects for Meaningful Work

Delivering projects against a static set of requirements without taking a break to reflect and get a clear outlook is a sure way to lose perspective and stifle creativity. [Read More]

Solving a Museum’s Business Challenges: A Case Study

Applying contextual research methods to understand the visitor experience, helped solve a museum’s challenges. [Read More]

A Civic View: Bridging the Gap between Citizens and City Government

An innovative civic data collection tool, Civic View combines video footage and GPS tracking to give citizens a more immediate voice in city government. [Read More]

Knot an Innovation: Ten Rules for Successful Products

The ten rules and the tetrahedron of innovation are tools to collaborate and develop designs and products that people want to use and embrace every day. [Read More]

Innovation and UX: Towards an Adaptive and Motive-Based Approach

Product design often focuses on incremental innovation—new features and standard metrics. To create products with a deep emotional connection, we must consider not only functionality, but also symbolic meaning. [Read More]

Innovating with Fans: Social Games and Technology Design

When users’ expertise connects with designers’ solution expertise, new products often click. Platforms like LINE and social games like Pokémon Go show the power of connected fan communities for innovation. [Read More]

The Quest for the Better Me: Helping You Be, Do, Feel, and Look Better

Help people be, do, feel, and look better to create products that are designed to win both the hearts and minds of their customers [Read More]

Rubes Cartoon: Comfort Zone

Green bubble with text:

Read more Rubes cartoons or download the new daily Rubes app at rubescartoons.com (c) 2013, Leigh Rubin, Syndicated Cartoonist [Read More]