Fall/Winter 2003
Pretending to be you

• The Screen Scene
  Usabilty in Practice: Eight steps for recruiting the right usability test participants
  by Kimberly Oslob
• Ready for a Test Drive
  The Business of Usability: How to improve the customer experience and shift your business results into high gear
  by Mark Hurst
• Pretending to Be You
  Applied Research: How to perform expert evaluations by assuming various personas
  by Kipp Lynch and Jacob Burghardt
• How Usable is Your Art?
  Visual Design: Meeting the needs of emotion and functionality in everyday objects and public art.
  by Jeff Axup
• Book Review: Designing Smarter Sites
  Going beyond the basics to welcome all visitors to your Web site.
  Reviewed by Tim Harshbarder
• The View from Here: The Challenge of Change
  Creating the new IT through committment, innovation and delivery
  by Greg Burnham

Topics: Usability Testing, Personas, Emotions
Published in: December, 2005 in The Early Years

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