Articles by Abby Leafe
Abby is the principal of New Leafe Research, based in Newtown, PA, and has been conducting qualitative and usability research since the days of 14.4 connections. (Boy, is she glad for high speed internet.) She is a past president of the Qualitative Research Consultants Association. Twitter: @abbyleafe
Dear Diary: Getting the Most from Respondent Journals and Diaries
Diary research is an art and a science that can add depth to your research and meat to your insights, often at minimal extra cost. [Read More]