Articles by John Kille

John Kille, PhD is a Principal UX Engineer/Researcher at MSTS, a global FinTech company. Over the past decade he has led extensive user-centered design and customer research projects in the lab, online, and in the field across the US and in countries such as India, Germany, and the Netherlands. Twitter: @johnkille

(English) Creating and Implementing a Scorecard System to Increase Organizational User Experience Maturity
A group of musicians giving a concert on stage, including a piano player, drummer, and stand-up bass.

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(English) In this article, the author walks through the process they used to build and roll out a user-centric scorecard to help teams increase UX maturity. [Leia mais]

Clientes atuais: O modelo de Kano ajuda a manter personas atualizadas

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Compreender a progressão dos produtos e o comportamento humano de acordo com o modelo de Kano – satisfação do cliente medida por meio de cinco categorias – pode ajudá-lo a atualizar personas. [Leia mais]