Articles about Credibility

技术护城河:蓄意摩擦壁垒的暗黑模式

Photo of a pizza on a plate on a table

(English) Corporations desire to hear their customer complaints…or do they? We take a close look at ways companies use technology to raise the drawbridge on customers. Technology barriers exist for many reasons; some are good and some are bad. Automated customer service systems can speed up the support process for customers while cutting costs for businesses. But when they are designed to slow customers down, they risk becoming a "technology moat": an intentional obstacle to make customers think twice before proceeding. In this article, you will learn the difference between technology moats and dark patterns and how to spot them. [阅读详情]

自信的沟通技巧:用户体验职业成功的基础

Why and how should you communicate assertively in the workplace? Four Googlers provide a framework and ideas on how to step up your communication skills to avoid unwanted behaviors. [阅读详情]

您工作的另一半内容:建立项目

将设计变成现实需要有团队成员的接受和关键的“软实力”,这是让他人执行您的工作的必备条件。 [阅读详情]

设计可信的研究:决策框架

用户体验研究可能意味着在研究可信度和业务需求之间寻找一个平衡点。研究框架可桥接这虚假的界线。 [阅读详情]

合作医疗保健:互联网上的可信度与导航

互联网使患者可与专业医务人员协作以满足健康保健需求,但前提是健康保健网站提供可信而可用的导航与内容组织。 [阅读详情]